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For Best Marketing, San Diego State University’s Continuing Education Center, San Diego, California USA. Martin Judge, accepting.
The idea is new, simple and effective. Have separate stationery for your press releases that is colorful and graphic. It appealed to the judges because this is a low-cost technique that every small program can adopt. Once again, this is special stationery with the program’s theme in pictures on the left hand side, just for press and media releases. Simple. Low cost. Effective. Steal this idea Monday morning.
