| In this “nuts and bolts” Institute
you will learn the practical and
proven skills in contract training
from successful professionals with
contract education experience.
After attending the Contract
Training Institute, you will be able
to boost contracts, increase your
operating margin and net, and
price contracts correctly. You will
have the strategies and techniques
for increasing your effectiveness
and success rate.
Who Should Attend
The Institute has been developed
specifically for contract trainers
in educational institutions, such
as colleges and universities,
community colleges, and vocational-
technical institutes. If you
sell contract training programs to
business and industry, or oversee
such programs, you should attend
this Institute.
Why You Should Attend
Contract training is a top growth
area. Most lifelong learning programs
sell contracts, but many
are finding that their efforts conflict
with other responsibilities, and
that the expectations of clients are
high. You need to find out how
to develop clients; utilize a salesperson;
build a product base; and
other key issues that only LERN’s
CTI provides.
Outcomes
After attending the CTI, you will
have the information to be able to:
- Develop a needs assessment tool for businesses
- Price contract training
- Promote and market contract training
- Enhance your own personal selling skills
- Budget the area of contract training for your institution
Unique
You will receive information not
available anywhere else. Only
LERN can tell you how to keep
pace with all the other organizations
selling contracts. You will
find out:
- How much to pay a salesperson
- The amount of money that should be spent on product development
- Techniques for teaming salespeople and programmers to do team selling
- A Return on Investment formula that works
- What your sales kit should look like
- How to do contract training online
- 9 Benchmarks for Success
Readings
Each CTI participant will receive a
copy of LERN’s Contract Training
Manual, as well as other supplemental
readings. The manual has
an encyclopedic wealth of information
that will serve as an Institute
guide and a future reference
source. |